Stephen Horler Bayside: A Trusted Name in Fixed-Fee Property Services
In the competitive world of real estate, finding an agent who combines expertise, transparency, and affordability can be a challenge. Stephen Horler Bayside, based in Cheltenham, Victoria, stands out as a family-run business that has carved a niche for itself with its innovative fixed-fee model and personalized service. Led by Stephen Horler, a seasoned professional with over 25 years of property management experience, this agency has become a go-to choice for buyers, sellers, and investors in the Bayside area.
A Family-Oriented Approach
Stephen Horler Bayside operates out of Cheltenham, with its primary office located at 192a Charman Road, Cheltenham, VIC 3192. The agency prides itself on being a small, family firm, with Stephen and his daughter Chloe Horler at the helm. This tight-knit team brings a personal touch to every transaction, fostering strong relationships with clients and ensuring their needs are met with care and attention. Unlike larger agencies that may rely on high commissions and impersonal service, Stephen Horler Bayside focuses on delivering value through expertise and a client-first philosophy.
The Fixed-Fee Advantage
One of the standout features of Stephen Horler Bayside is its fixed-fee structure, a refreshing departure from the traditional commission-based model. For sellers, this means clarity and predictability in costs, regardless of the property’s final sale price. For example, the agency charges a fixed fee of $3,850 + GST for a one-bedroom apartment and $12,000 + GST for a $1.5 million property. This transparency allows homeowners to budget effectively without the uncertainty of percentage-based commissions, which can escalate with higher sale prices.
Sell your property for a low fixed fee with reasonable marketing costs.
For landlords, the agency offers property management services at a competitive rate of 6% + GST, with negotiable fees for those with multiple properties. Stephen Horler personally oversees the agency’s small rent roll, ensuring low vacancy rates and minimal arrears through hands-on management available 24/7. This dedication to detail has earned the agency a reputation for reliability and efficiency.
Expertise Beyond Sales
While Stephen Horler Bayside excels in buying and selling properties, its services extend far beyond traditional transactions. The agency specializes in organizing planning permits to maximize a property’s potential value, a skill honed over Stephen’s decades in the industry. Whether it’s securing approvals for development or advising on the best way to enhance a site, the team’s knowledge of local regulations and market trends provides clients with a strategic edge.
The agency also offers flexibility in sales methods, giving clients the choice between auctions and private sales. This adaptability ensures that each property is marketed in a way that aligns with the owner’s goals and the local market conditions.
Spotlight on Cheltenham Properties
A prime example of Stephen Horler Bayside offerings is the recently completed sale at 68 Davey Street, Parkdale for $1,365,000.00. This listing showcases the agency’s ability to deliver premium properties to discerning buyers.
A Local Focus with Broad Reach
While Cheltenham serves as the agency’s operational base, Stephen Horler Bayside primarily identifies as Mentone-based, reflecting its deep roots in the Bayside region. The team’s intimate knowledge of the area—from Cheltenham to Mentone and beyond—allows them to cater to the specific needs of the local market. Whether it’s helping first-time buyers find their dream home, assisting sellers in achieving top value, or managing investment properties, the agency’s localized expertise is a key strength.
Why Choose Stephen Horler Real Estate?
For those navigating the real estate market in Cheltenham and surrounding areas, Stephen Horler Bayside offers a compelling blend of affordability, experience, and personalized service. The fixed-fee model eliminates financial surprises, while Stephen’s extensive background ensures professional guidance at every step. Stephen also offers the lowest commissions in the Bayside area and also offers a 40% to Seniors and people with disabilities. Add to all of this the family-oriented ethos and a commitment to maximizing property value, and it’s clear why this agency has built a loyal client base.
As of March 31, 2025, Stephen Horler Bayside continues to thrive as a trusted name in Cheltenham’s property scene. Whether you’re buying, selling, or renting, this small firm with big ambitions is well-equipped to turn your real estate goals into reality. For more information or to explore their current listings, visit their office at 192a Charman Road or check out their website at stephenhorler.com.au. With Stephen and Chloe Horler leading the charge, happy buyers and sellers are all but guaranteed.
