Some shops sell perfume. Libertine Parfumerie sets out to open a door into the whole world of fragrance. Its boutique at 1023 High Street, Armadale, is home to what the business describes as the world's finest niche fragrance collections, with visionary contemporary brands sitting alongside some of the most esteemed century-old perfume houses.
Fine fragrance since 2008
Libertine was established in 2008, when its flagship store opened in the leafy Brisbane neighbourhood of New Farm. From the beginning it set out to cater for everyone from discerning fragrance collectors to people eager to explore niche perfume for the first time. Today it has a comprehensive e-boutique and stores across Australia and New Zealand, and it describes itself as the go-to destination for exquisite perfumes and hard-to-find rarities. High Street, with its long tradition of design, fashion and specialist retail, is a natural home for that kind of shop.
More than sixty luxury brands
The range spans fragrance, home fragrance, bath and body and more, drawn from more than sixty luxury brands. Libertine says its diverse and eclectic selection is constantly updated, showcasing the best of the emerging avant-garde houses while also providing a loyal home for centuries-old brands of esteemed heritage.
At Armadale, the brands listed for the boutique include Amouage, BDK, Costume National, Creed, Frapin, Juliette Has a Gun, Matière Première, Memo, Montale, Parfums de Marly, Roja, Santa Maria Novella, Trudon and Xerjoff. For anyone who has only ever bought fragrance from a department store counter, it is a chance to discover houses that are rarely seen elsewhere, and to try them in person before deciding.
Help finding your signature scent
Choosing a fragrance can be surprisingly personal, and Libertine's team are there to help. The business says visitors to its boutiques can sample the collection and receive expert tips and advice from perfume professionals. It also offers scent consultations designed to help you find your signature scent, whether you know exactly what you love or are starting from scratch.
Masterclasses and events
One of the things that sets Libertine apart is its programme of masterclasses. The business runs year-round in-store and online sessions which it calls the gateway to its most exquisite collections and latest launches. They also offer access to some of the world's pre-eminent artisanal perfumers, making them, in Libertine's words, a place to learn and luxuriate in all things fragrance.
The calendar changes through the year. Recent and upcoming sessions on the website include discovery evenings devoted to particular houses, a festive edit for the gift-giving season and a summer scents class. With Christmas approaching, a visit to High Street could be a very pleasant way to tackle the present list.
For connoisseurs and newcomers alike
Libertine is clear that you don't need to be an expert to walk in. Wherever you are on your fragrance journey, it says, it aims to be the niche perfume destination for connoisseurs and newcomers alike. For Armadale locals, that means a world-class fragrance library just a short stroll along High Street.
Visit Libertine Parfumerie
Libertine Parfumerie is at 1023 High Street, Armadale, and is open Monday to Friday from 10am to 5pm, Saturday from 9.30am to 5pm and Sunday from 10am to 4pm. You can call the boutique on (03) 7053 2216, or browse the range, book a consultation and see upcoming masterclasses on its website.
Contact
Libertine Parfumerie
1023 High Street, Armadale VIC 3143
Phone: (03) 7053 2216
Website: libertineparfumerie.com.au
Hours: Mon–Fri 10am–5pm, Sat 9.30am–5pm, Sun 10am–4pm
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